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Sony A7 III Digital Camera

$2,889.00
1 Year New Zealand Warranty
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$2,889.00
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Capture the peaks of more decisive moments with the α7 III from Sony packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs. Get yours from Parallel Imported today!

Features:

Animal-eye AF feature now available with software update
A software upgrade is now available to support Sony's new Real-time Eye AF for Animals. The feature works by automatically detecting and tracking the eyes of animals that you're photographing, for beautiful pet portraits and wildlife shots.

Gain control of expressive freedom
With outstanding imaging capability and high-speed performance contained in a compact body, the α7 III gives you the power, precision and flexibility to capture once-in-a-lifetime moments just as you like.

Rendering scenes in realistic detail
A newly developed back-illuminated image sensor and evolved image processing system fulfill various shooting needs with high-quality imaging capabilities that you would expect only of a full-frame camera.

The latest technology achieves stunning processing speed
A new version of the 24.2-megapixel Exmor R CMOS sensor, now featuring back-illuminated structure, is combined with the latest BIONZ X image processing engine and front-end LSI, and this combination achieves data readout speed that is two times faster and data processing capability that is 1.8 times higher.

Up to 1.5-stop improvement in image quality
Standard ISO range is extended to ISO 100-51200 (expandable to ISO 50-204800 for stills), while Detail Reproduction and Area-specific Noise Reduction technologies maintain image details and cut noise. With highly effective performance in mid-to-high sensitivity ranges, you can shoot at high ISO with no concerns about noise and image deterioration.

Steadier shots with 5-axis stabilisation
The latest high-precision stabilisation uses stabilisation unit and gyro sensors and algorithms to achieve a 5.0-step shutter speed advantage in a system that compensates five types of camera shake with a wide range of lenses, and delivers excellent performance.

4D FOCUS — AF performance evolves
AF performance is improved using the same AF advancements as in the α9 and applying it optimally, so once the α7 III captures such unpredictably moving subjects as dancers, boxers, and wild animals in action, it won’t easily let them go.

Description

Capture the peaks of more decisive moments with the α7 III from Sony packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs. Get yours from Parallel Imported today!

Features:

Animal-eye AF feature now available with software update
A software upgrade is now available to support Sony's new Real-time Eye AF for Animals. The feature works by automatically detecting and tracking the eyes of animals that you're photographing, for beautiful pet portraits and wildlife shots.

Gain control of expressive freedom
With outstanding imaging capability and high-speed performance contained in a compact body, the α7 III gives you the power, precision and flexibility to capture once-in-a-lifetime moments just as you like.

Rendering scenes in realistic detail
A newly developed back-illuminated image sensor and evolved image processing system fulfill various shooting needs with high-quality imaging capabilities that you would expect only of a full-frame camera.

The latest technology achieves stunning processing speed
A new version of the 24.2-megapixel Exmor R CMOS sensor, now featuring back-illuminated structure, is combined with the latest BIONZ X image processing engine and front-end LSI, and this combination achieves data readout speed that is two times faster and data processing capability that is 1.8 times higher.

Up to 1.5-stop improvement in image quality
Standard ISO range is extended to ISO 100-51200 (expandable to ISO 50-204800 for stills), while Detail Reproduction and Area-specific Noise Reduction technologies maintain image details and cut noise. With highly effective performance in mid-to-high sensitivity ranges, you can shoot at high ISO with no concerns about noise and image deterioration.

Steadier shots with 5-axis stabilisation
The latest high-precision stabilisation uses stabilisation unit and gyro sensors and algorithms to achieve a 5.0-step shutter speed advantage in a system that compensates five types of camera shake with a wide range of lenses, and delivers excellent performance.

4D FOCUS — AF performance evolves
AF performance is improved using the same AF advancements as in the α9 and applying it optimally, so once the α7 III captures such unpredictably moving subjects as dancers, boxers, and wild animals in action, it won’t easily let them go.

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