Sony Alpha 7 IV Full-Frame Hybrid Camera

Prepare to unlock your creative potential with the Alpha 7 IV Full-Frame Hybrid Camera. Crafted for the modern creator, this revolutionary camera redefines excellence in both still and movie recording, delivering unparalleled performance and connectivity for seamless distribution of your artistic visions.

Features:

4K 60P Recording, 4:2:2 10-Bit Recording: Capture stunning visuals with a wide range of video recording options. Enjoy full pixel readout without binning for 4K 60p recording and high-resolution 4K with 7K oversampling.

Set the Mood with Creative Look: Broaden your creative palette with ten Creative Look presets, allowing you to impart a particular mood to your images and videos in-camera.

Beautiful Colour Expression with S-Cinetone: Experience natural mid-tones and soft colors reminiscent of Cinema Line cameras, enhancing the expressiveness of your movie imagery.

S-Log for Colour Matching: Achieve professional-grade colour matching with S-Log2 and S-Log3 gamma curves, providing up to 15+ stops of dynamic range.

Soft Skin Effect: Enhance portraits with the built-in Soft Skin Effect, which softens wrinkles and blemishes while preserving natural liveliness.

Optical 5-Axis In-Body Image Stabilisation: Enjoy up to 5.5 steps of shutter-speed compensation for crisp, stable images even in challenging shooting conditions.

Hand-Held Movie Shooting with Active Mode: Utilize in-camera optical image stabilization for smooth movie recording, even in 4K, without compromising mobility.

Heat Management: Ensure extended continuous recording with efficient heat dissipation, allowing for optimal camera performance.

Newly Developed 33.0MP Back-Illuminated CMOS Sensor: Benefit from high-speed shooting and high-resolution recording, supported by dual media slots for uninterrupted workflow.

Why Choose the Alpha 7 IV:

Versatility: From stills to movies, this camera excels in every aspect of creative storytelling.

Reliability: Built to withstand challenging outdoor environments, the Alpha 7 IV ensures consistent performance in any situation.

Environmental Consciousness: Sony's commitment to environmental sustainability means you can create without compromise, knowing that your gear is eco-friendly.

Expand Your Creative Horizons:

Unlock new possibilities with Imaging Edge Desktop and Imaging Edge Mobile, offering convenient shooting and sharing functions to complement your creative journey.

Compatibility:

• Works with Final Cut Pro X and iMovie: Seamlessly integrate your footage into professional video editing software.

Communication Features:

• Wired and Wireless Connectivity: Stay connected with robust communication features, including fast data transfer and instant real-time live streaming via USB connection.

High-Capacity Z Batteries and USB Power Delivery:

Rely on high-capacity Z batteries and external power options for extended shooting sessions, with support for USB power supplies and AC adaptors.

BIONZ XR Image Processor:

Experience up to 8x processing speed for smoother gradation rendering and beautiful image rendering with low noise.

Hybrid Capabilities:

Switch effortlessly between stills and movies with the dedicated Still/Movie/S&Q dial, offering quick access to a range of shooting modes.

Vari-Angle LCD Monitor:

Enjoy greater flexibility when shooting with the vari-angle LCD monitor, offering clear viewing in any setting.